MethodikenLean / Jobs-to-be-Done

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Lean / Jobs-to-be-Done

Problem-explore (fan) -> Problem-pick (waist) -> Solution-explore (fan + prototype) -> Validate (waist). Lean-startup framing around the customer's job-to-be-done.

When you want to anchor on the customer's job, find the highest-value problem, then validate a minimal solution.

Phasen

Problem Explore

Explore the jobs-to-be-done and the problems blocking them, broadly across customers.

FormateCouncilsNotesOpen questions

Problem Pick

Pick the single highest-value, most-underserved problem/job to solve first.

FormateCouncilsHypothesesReports

Solution Explore

Explore solution/MVP candidates and build a minimal prototype.

FormateCouncilsPrototypesHypotheses

Validate

Personas use the MVP; validate the value proposition and converge to a buildable spec.

FormateSessionsCouncilsReportsDecisions

Eigenschaften

Geeignet fürDemand, pricing, churn, and MVP questions where the customer job is the anchor.

KomplexitätMittel

Passende Jobs

Pricing / Price-SensitivityWhat should I charge, and where does price sensitivity break?

Demand / Jobs-to-be-DoneWhat job are customers hiring this for, and is there real demand?

Churn ReasonsWhy are customers leaving, and which reasons are addressable?

A/B TestWhich variant wins — and for whom?

Target Schemas

Outputs, die diese Methodik erzeugen muss, bevor der Job fertig ist.

Change Forces

change_forces.v1

The result explains what pushes toward change, pulls toward an option, creates anxiety and preserves habit.

Job contextForce map5 erforderlich

Erwartete Felder

timeline_evidenceStories or observations behind the change moment.array · erforderlich[{"kind": "interview","id": "interview_123"}]

pushForces making the current state unacceptable.array · erforderlich["Current workaround loses handoffs."]

pullForces attracting the participant to the new option.array · erforderlich["The new option makes ownership visible."]

anxietyRisks and fears blocking change.array · erforderlich["Migration effort may disrupt the week."]

habitStatus-quo forces and switching costs.array · erforderlich["The spreadsheet is familiar and shared."]

change_likelihoodLikelihood that the forces overcome inertia.number · optional0.62

Abgeleitete Metriken

change_likelihooddominant_blocker

Done-Kriterien

Every force group has evidence.
The result distinguishes drivers of change from blockers of change.
The output names what would have to change to alter the likelihood.

Concept Validation

concept_validation.v1

A concept or prototype is tested; the result states fit, risks, target segments and next action.

Mvp validationValidated concept5 erforderlich

Erwartete Felder

concept_refThe concept, prototype or option tested.ref · erforderlichprototype_decision_brief_v1

tested_segmentsSegments represented in the validation.array · erforderlich["team leads","operators"]

fit_scoreEvidence-weighted fit signal.number · optional0.68

validated_solvesProblems the concept appears to solve.array · erforderlich["Clarifies what changed and who owns it."]

risksAdoption, usability, trust or feasibility risks.array · erforderlich["Teams may not trust synthetic prioritization without source evidence."]

next_actionEvidence-backed recommendation.enum · erforderlichiterate

Abgeleitete Metriken

fit_scorerisk_severitynext_action

Done-Kriterien

The concept is concrete enough for participants to react to or use.
The result separates validated solves from unresolved risks.
The next action cites evidence and alternatives considered.

Ordered Ladder Sensitivity

ordered_ladder_sensitivity.v1

A cohort reacts across ordered levels; the result finds acceptable ranges, cliffs and segment splits.

Optional ladderRange plus cliff3 erforderlich

Erwartete Felder

levelsThe fixed ascending ladder tested before exposure.array · erforderlich[{"label": "low","value": 10},{"label": "mid","value": 20},{"label": "high","value": 40}]

responsesPer-cohort-member reaction to each level.array · erforderlich[{"participant": "p1","accepted_until": "mid"}]

acceptable_rangeThe range where enough reactions remain acceptable.object · erforderlich{"min": 10,"max": 20}

cliff_pointThe level where acceptance drops most sharply.object · optional{"level": "high","acceptance_delta": -0.42}

segment_rangesRanges and cliffs by segment.array · optional[{"segment": "small teams","range": {"min": 10,"max": 20}}]

Abgeleitete Metriken

acceptable_rangecliff_pointacceptance_by_level

Done-Kriterien

The ladder is fixed before reactions are collected.
Each participant reacts to every level with one accepted band.
Overall and segment-level ranges are derived from the response matrix.

Option Comparison

option_comparison.v1

A cohort compares alternatives side by side; the result states winner, margin, abstentions and segment splits.

Optional comparisonSegmented preference4 erforderlich

Erwartete Felder

optionsThe fixed options compared.array · erforderlich[{"label": "A","title": "Short page"},{"label": "B","title": "Detailed page"}]

preferencesForced or explicit per-participant choices with reasons.array · erforderlich[{"participant": "p1","choice": "B","reason": "More proof."}]

overall_winnerWinning option label, or abstain/no-clear-winner.string · erforderlichB

marginHow decisive the preference was.number · erforderlich0.25

segment_splitsWhich segments preferred which option.array · optional[{"segment": "operators","winner": "B"}]

Abgeleitete Metriken

overall_winnermarginabstentionssegment_splits

Done-Kriterien

Options are frozen before exposure.
Each participant sees the same option set.
The aggregate verdict preserves segment splits instead of hiding them in one blended score.

Lean / Jobs-to-be-Done

Phasen

Problem Explore

Problem Pick

Solution Explore

Validate

Tastaturkürzel

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